With over 1.5 billion subscribers, TikTok has a significant audience for entrepreneurs and brands wanting to make money. From affiliate marketing to online tutorials, here are 15 ways to make money off TikTok
The Creator Fund
Unlike brand sponsorships or advertisements, the Creator Fund allows creators to earn money based on video views and engagement metrics. This means the more people watch and interact with your videos through likes, comments, and shares, the more you potentially earn. Creator Funds are only available in some countries and require an account with at least 10,000 subscribers and 100,000 video views within 30 days.
Brand Partnerships
You can leverage your audience to secure sponsorships and brand deals if you have many followers. For example, if you post fitness videos, you could join an activewear company or your skincare regime on TikTok. You can partner with a beauty brand and use their products.
Affiliate Marketing
Based on performance, this is a marketing strategy where you earn a commission based on other company’s products or services. TikTok users can earn money by generating sales from products linked to their posts. Even as a beginner, you can earn up to $1000 monthly through affiliate marketing, depending on your engagement.
Sell Your Products or Services
If you have your brand and want to help your business creatively, a TikTok channel can boost traffic to your website. You can demonstrate your products and services and redirect potential customers to your business.
Grow Your Email List
Some people may be unable to afford your products when they see a TikTok video, but you can still build your audience by encouraging them to sign up for your newsletter. An email sign-up allows you to speak with your audience directly and use email marketing to promote future products and services.
Boost Sales with TikTok Ads
If the thought of creating TikTok videos is daunting, you can use the platform in other ways, such as its advertising streams. If you’re having difficulty reaching your target audience, TikTok Ads Manager is a powerful tool that helps you reach targeted TikTok community members. TikTok Ads Manager has a strong success rate, with one-third of users buying products they discover on the platform.
Offer Online Courses or Tutorials
If you have a specific skill set or knowledge base, you can create online courses or tutorials that your audience can purchase. You can generate tasters on TikTok and ask people to sign up for your course to generate additional income.
Become a Social Media Consultant
If you are great with social media and enjoy personal TikTok success, you can help others. Setting up a consultancy service for other businesses or individuals who want to learn how to grow their audience on social media is a great way to maximize your skills.
Livestream on Other Platforms
Live Streaming platforms like Twitch or YouTube Live allow you to offer exclusive content or interact with your audience in real-time to generate revenue through donations or subscriptions.
Host Virtual Events
Through TikTok’s stream feature “ TikTok Live,” you can organize online workshops, conferences, or meet-and-greets related to your area of expertise. You can charge an attendance fee or offer exclusive content for paid subscribers. Also, viewers can send you virtual gifts during your livestream, which you can convert into real cash.
Build a Website or Blog
Having your website or blog establishes you as a brand and gives you more control over your content and monetization options. You can use your TikTok audience to drive traffic to your website and explore options like online courses, ebooks, or premium content subscriptions.
Promote Songs
Have you ever wondered how catchy songs seem to explode on TikTok? Sometimes, it’s because creators get rewarded for using them in their videos, and you can benefit from that, too. Record labels always look for fresh faces to spark viral trends; some brands pay significant amounts for high-engagement accounts.
TikTok Rewards
TikTok has a generous rewards system where users can be paid when they refer friends to the platform. When someone you’ve referred downloads TikTok using your link, you earn points that can eventually be turned into cash.
Link to A Patreon Account
If you’re struggling to make money directly from TikTok, you can use video content to redirect users to your Patreon account. Patreon is a platform where creators set up different membership tiers, each with a monthly price. Fans who subscribe at a particular tier gain access to exclusive content, rewards, or perks you define.
Collect Tips
TikTok allows viewers to send you tips directly through your profile. To unlock the tipping option, you will need to gain a significant number of followers and constantly create negating content to maintain your audience by creating high-value content.
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