What You Need To Start A Freelance Career

What You Need To Start A Freelance Career

It doesn’t look like things are going to be returning to normal anytime soon and while things are starting to pick up, you might be looking at other ways to make money or you simply want to stay at home. If that’s something you’re thinking about, then there are a few things you’ll need to start your freelance career.

While freelancing isn’t challenging, it can be a lot of work. It takes some getting used to being your own boss, finding your own clients, and making sure your bills are covered. But I’ve been freelancing for a while now, so let me tell you the first few things you’ll need to get started so you can start making actual money:

1. Your Freelancing Scope

Don’t be a generalist freelancer. While you might think that it keeps you open for any opportunity, the truth is it will just make your life more complex. Choose a handful of services that you want to offer and stick to them. You can expand as you go but start with a narrow (but not too narrow) scope of services.

Write these bad boys down and figure out your pricing scheme. Make sure you have these BEFORE you go out to look for clients. During my first few months of freelancing, I ended up spinning in circles because I never clearly defined what I was doing.

2. Set Up a System

You will need a system and it’s better if you define it instead of your clients. Decide how you’re going to accept payments, track and plan projects, and connect with clients. There are a ton of systems that you can use out there for free, so take a look around and see what you like.

Make sure that your system is organized and works for you. A fancy system does absolutely nothing for you if you can’t use it. Don’t copy someone else. Systems don’t have to be complex and you can improve them as you move along.

3. Build a Website

You do not have to go crazy when it comes to designing a website. It doesn’t have to be professionally done, it just has to work to connect with clients and show off your work. I often recommend using WordPress because it tends to be less expensive and perfect if you want to run a blog. But, full disclosure, I also have a website on Squarespace.

Your website needs to do a few things:

  • Showcase your work
  • Allow clients to contact you
  • Collect client information

4. Define Your Client

Before you start looking for clients, you need to define who you want to work for. You do not… you cannot work for everyone. So, create a client profile and go after them. You’ll be way more successful if you have something in mind.

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